WHERE BEAUTY MEETS RESULTS

4 Keys To an Effective Home Page

Sterling Griffin helps service providers serve more and get paid more while working from anywhere in the world. If you’re a coach or expert who has ever struggled marketing yourself, Sterling can guide you to a thriving 6-figure business just as he had done for many others.

Before Sterling worked with us to build his Influencer Site, this was his situation, in his own words:

“Over my first year in business, it was a wonder I survived with such a janky website. Because in the industry we’re in today (especially if you’re a coach, consultant or service provider, there is so much competition right now around what you do. There are dozens of thousands of people that are offering the same service. So how do you stand out? That was the question that was in my mind when I came to Dmitriy.”

Sterling Griffin’s site, BEFORE Influex.

 

To solve Sterling’s problem, the Influex team created a brand site that makes Sterling’s brand stand out, exude credibility and be known as an authority.

Apart from the stunning design, these are just some of the key things that make Sterling’s Home Page so effective:

  1. An attention-grabbing, impossible-to-resist offer right above the fold that generates targeted, high-quality leads for his business.
  2. It passes “the grunt test”. What is the grunt test? Basically, if a caveman were to look at your website, could they “grunt” exactly what you do just by looking at the homepage? Sterling’s new home page conveys who he is serving, what value he can offer them, and how he delivers it – all in the span of 5 seconds.
  3. Even the section where he was supposedly talking about himself was crafted from the perspective of the reader’s interests, issues, and concerns.
  4. The copy builds rapport with the reader effectively and establishes credibility and trust without overwhelming the reader with superfluous messaging.
Sterling Griffin Influex Homepage
SterlingGriffin.com Influex Homepage.

 

Here’s what Sterling has to say about his experience with Influex: 

“When I came to Dmitriy, I asked for a site that looks good and functional – one that would give me [better] conversions and create results for my bottom line.

Not only were the entire team a joy to work with, they made it EASY. I  just told them what I wanted and it got DONE. I had total peace of mind throughout the entire process.

After my site was done, I was thrilled that people coming to my site were now seeing me as an expert and my brand as a distinct, different, more powerful and unique within my industry.

It also produces results for my bottom line. I get more email and chatbot opt-ins way more since we did my new site.  

So if you’re thinking, “who’s the person I need to work with to up-level my personal brand so that I can set myself apart in the marketplace?” I don’t know any better than the Influex team!

Your brand deserves a major upgrade and these people will not only do a great job but they’ll also do it at an amazing price!”

You can view Sterling’s site at SterlingGriffin.com

And if you are now ready to have an influencer site that expresses your essence, generates leads 24/7, builds trust, boosts your authority, and makes you truly stand out…

Join Sterling Griffin, Frank Kern, Mike Dillard, JJ Virgin, Yanik Silver and many other leading online influencers now and get your own Influex site. You can find out more here.

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Marj Galangco

Marj Galangco is Influex’s resident Copy Queen and Marketing Manager. Living the dream Digital Nomad lifestyle, she’s usually writing, reading or executing our marketing plans out of some exotic location. Spa treatments, books, and exotic teas are her favorite forms of bribery.

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